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EVER FEEL A BIT LOST WITH WHERE YOU ARE GOING?
My business and the service that I offer my clients has changed dramatically since Feb 2020. Add to that their change in lifestyle,...
Anna Martin
Nov 23, 20233 min read
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I have a confession:focus, connection & creativity for group exercise instructors - Business Support
I have a confession.
I’ve been a bit quiet on the email & blog front recently… which is a little odd for me because I love writing and jus
Anna Martin
Aug 4, 20233 min read
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Promoting Fitness Classes In Your Local Area - Marketing Ideas for Fitness Instructors
Whilst numbers are definitely back on the up, promoting community fitness classes locally still requires effective marketing strategies...
Anna Martin
Jul 13, 20233 min read
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Dispelling myths without calling people out
On the daily we hear things that we don’t agree with and we probably wish our client base wasn’t exposed to. Sometimes we REALLY want to...
Anna Martin
Mar 20, 20232 min read
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Self Comparison is the Thief of Joy?
We’ve all done it. Scrolled through social media and seen a video of another instructor all busy and buzzing and feeling that green eyed...
Anna Martin
Mar 13, 20232 min read
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Top 5 Courses/Qualifications for ETM Instructors After Qualifying
There are no two ways about it, group exercise is the mainstream and people of all shapes, sizes and interests are attracted to classes...
HFE - the UK's leading provider of fitness courses
Mar 30, 20223 min read
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Events Are Important... To remind you of the incredible industry you are a part of
This weekend I went to IFS with the Clubbercise team. It was off the charts - one of the best weekends I’ve had in ages and for so many...
Anna Martin
Mar 30, 20222 min read
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5 Systems That I Could Not Live Without
I know, we are run off our feet most of the time. Life is a bit hectic as a self-employed class instructor, personal trainer or dance...
Anna Martin
Mar 23, 20223 min read
39 views
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If there was no Kryptonite, you'd think Superman was a pr*ck....
If there was no Kryptonite, you’d think Superman was a prick. I was listening to a Jamie Alderton podcast (The FitPro Show - go check it...
Anna Martin
Mar 17, 20222 min read
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Imposter Syndrome - The Fitness Industry Secret
I don't reckon it ever completely goes. We get better at dealing with it and moving on, but it doesn’t completely disappear. I listen to...
Anna Martin
Mar 1, 20223 min read
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Inspiring & Feeling Inspired
Oh my, we really do work in a job where we expend a lot of energy on motivating and inspiring other people to live their best lives....
Anna Martin
Feb 21, 20223 min read
28 views
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Top Tips for Surviving Self-Employment
All those years ago when I quit my job as a Key Account Manager for a freight forwarder, little could I imagine what lay ahead for me....
Anna Martin
Feb 17, 20224 min read
29 views
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Looking After Our Best Product - ourselves..
The difference between being a brand new injury-free fitness instructor versus one that has been around the block a few times is pretty...
Anna Martin
Feb 7, 20224 min read
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Diary of a Group Ex Instructor - Blog 3
Diary of a Group Ex instructor Starting 2022 - A little bit weird January has always been my best pick up time. I would put my timetable...
Anna Martin
Jan 3, 20224 min read
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Building PT from your Group Ex Business
With everything we have had to deal with in group ex over the last 15 months, it’s no wonder lots of instructors are adding personal...
Anna Martin
Dec 20, 20217 min read
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Diary of a Group Ex Instructor - Blog 2
What a weird ass year we are coming to the end of. And to be quite honest it still feels like it should be October but instead most of us...
Anna Martin
Dec 8, 20213 min read
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Planning a Booty Blast Class
This has to be one of my most popular non-cardio classes. For shizzle. It’s not fair to judge our resistance classes on the same scale as...
Anna Martin
Nov 1, 20212 min read
14 views
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Diary of A Group Ex Instructor - Blog 1
Well, this weekend we hit FitJam, my first face to face event since Jan 2019 and it did not disappoint. I was KNACKERED before I left,...
Anna Martin
Oct 25, 20213 min read
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The Flaws of a Group Ex Instructor
Aren’t we so hard on ourselves?! We spend so much time worrying about what we aren’t so great at that we forget to celebrate the things...
Anna Martin
Sep 1, 20213 min read
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How to plan a banging non ETM warm-up…. quick & easy!
Creating your own freestyle classes can be a daunting prospect. And I will not deny I LOVE teaching pre-choreographed workouts, they...
Anna Martin
Jan 1, 20205 min read
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